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Digital Analytics Specialist in Middle East Communications Network (MCN) - UAE
7 May, 2018 / 10:28 am /
Middle East Communications Network (MCN) - UAE
Employee - Full time
Mid Career
Dubai - United Arab Emirates
Key Responsibilities
• Serve as the subject matter expert and primary point of contact for the DMP.
• Develop the strategies & measurement frameworks required for 1st party client data, advanced audience segmentation and addition of 2nd party data & 3rd party data sources in the DMP.
• Work on certain set of clients to define and develop required campaign tracking and develop dashboards for the performance of digital media for multiple stakeholders, campaign managers, advertisers, and planners.
• Develop the strategies & measurement frameworks required for 1st party client data, advanced audience segmentation and addition of 2nd party data & 3rd party data sources in the DMP.
• Work on certain set of clients to define and develop required campaign tracking and develop dashboards for the performance of digital media for multiple stakeholders, campaign managers, advertisers, and planners.
Skills
• Experience in data segmentation and targeting.
• Familiarity with digital media technologies such as AdWords, DoubleClick or other Ad Serving technologies &
Facebook Power Editor preferred.
• Must have a strong understanding of media metrics and buying models such as CPM, CPC, CPV, CPL, CPA, etc.
• Exceptional understanding of website analytics technologies.
• 3 and above years experience in online media and DSP / DMP related experience preferred.
• Familiarity with digital media technologies such as AdWords, DoubleClick or other Ad Serving technologies &
Facebook Power Editor preferred.
• Must have a strong understanding of media metrics and buying models such as CPM, CPC, CPV, CPL, CPA, etc.
• Exceptional understanding of website analytics technologies.
• 3 and above years experience in online media and DSP / DMP related experience preferred.
Job Detail
Job Location
Dubai - United Arab Emirates
Career Level
Mid Career
Industry
Advertising, Social Media Management, Media Planning & Buying, CRM, Digital Marketing
Years of Experience
3 Years
Job Role
Technology/IT
Employment Status
Full time
Employment Type
Employee
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