• Manage multiple social media accounts for assigned clients on different social media platforms and handle clients’ online and offline presence on social media, as requested by the Social Media Senior Account Manager.
• Supervise, lead and guide the Account Managers and Social Media Executives in managing clients’ accounts utilizing various social media platforms, understanding clients’ requirements and preparing effective Marketing/ Communication/ Media
Plans to ensure client satisfaction.
• Provide guidance to the Social Media Management Team pertaining to communicating and engaging with fans and followers in order to ensure providing prompt responses and updates.
• Ensure proper collaboration with the Creative Team in order to request video/photo shoots for clients to develop new materials that will be posted on social media accounts.
• Review the translation of content to ensure localization and fit of social media content with the client’s needs and proper utilization of language.
• Ensure the alignment of the designed advertising ideas with the clients’ requirements, set budget and business objectives.
• Administer updating client information, as well as accounts content including posts, interviews, articles and newsletters on various social media platforms to ensure performing the same on a regular basis and meet clients’ expectations.
• Review benchmark analysis “Competitive Analysis” prepared by Social Media Management Team Members to acquire market-related information and gain an insight into the latest market trends and executed Marketing/ Communication/ Media
Plans and provide recommendations to the Social Media Senior Account Manager accordingly.
• Keep up to date with the latest trends in technology and social media, including researching and evaluating a variety of online social media platforms.
• Perform other duties related to the job as assigned by the Social Media Senior Account Manager.