KGI is looking for a full-time Arabic-speaking employee based in Dubai to work as Arabic-English Digital Marketing Specialist (SEO, SEM, SMO, and SMM)

The selected candidate will be mainly responsible for optimizing the websites & social media platforms of KGI’s clients as well as developing & managing their web and social media marketing campaigns.



Responsibilities:

Develop and implement digital marketing strategies for websites and social media platforms
Measure performance of digital marketing campaigns and assess against ROI and KPIs
Create and manage PPC campaigns and display ads
Create and manage social media marketing campaigns (Facebook, Instagram, YouTube, LinkedIn, Twitter, Pinterest … etc)
Undertake constant keyword research (Arabic & English)
Execute ongoing SEO developments including onsite technical changes, content related updates, UX, social media, link building … etc.
Generate SEO & social media reports and performance analysis
Implement the best SEO & SMO techniques and perform regular A/B testing to increase traffic, conversion rate and user engagement
Evaluate the competition for benchmarking and competitive best practices
Create analysis of the web & social media market potential
Assist the business development & production teams in creating web & social media management pitches & proposals for potential clients

Qualifications:

MBA, Diploma in Digital Marketing or other equivalent certificates
Excellent verbal and written communication skills in both Arabic and English
Good experience in using the web & social media analytical tools
Proficient in managing Google Analytics & AdWords campaigns
Good experience in CMS platforms (Joomla, WordPress ... etc.)
Good experience in Arabic & English creative copywriting


Skills:

Experience in sourcing and managing content development and publishing
Experience in social listening and analytics to develop key learnings
In-depth knowledge and understanding of web search engines and social media platforms (Facebook, Instagram, SnapChat, YouTube, LinkedIn, Twitter, Pinterest … etc)
Communicate information and ideas effectively in visually clear & strong presentations
Team player with confidence to take the lead and guide other employees when needed
Ability to generate engaging content in a creative writing style, adapting to different offline and online platforms
Strong analytical skills and attention to detail
Highly motivated and able to work in a proactive environment
Ability to work under pressure and flexibility to work beyond regular working hours


Those who suit the above-mentioned criteria and are interested in this job, please respond to this ad with your CV or profile. Thank you & good luck.