Developing social media content based on pre-approved client strategies

Participating in brainstorming sessions and client brief development

Editing and proof reading all content and ensuring it is suitable for each social media channel

Able to understand the differences of each social media platform/audiences

Draft text to be paired with graphic and video content, as well as longer form pieces for blog posts, plain text pieces, and outreach materials

Continuously analyze content performance and self-develop in order to ensure content is highly effective

Tailor content based on target audience and in depth analysis of audience psychographics as well as content consumption habits, customized per media platform

Tailor content based on desired objective, be able to customize style of writing as and when needed based on objective

Degree in Media Communications or a related field

Fluent in both Arabic and English copywriting

Minimum 3 to 5 years of experience as Copywriter, preferably focused on digital content

Highly experienced in working on social media platforms

Excellent communication and team working skills

Experience working in a digital agency

Experience working with public sector/government organisations in the UAE