The digital creative agency Barbarian has announced Barbarian Warsaw as part of its next generation global expansion. The agency has decided to go global in order to better serve the needs of the next generation of global brands.. The digital creative agency backed by Cheil Worldwide, announced the opening of Barbarian Warsaw, the agency’s first global outpost outside the United States. The office will serve as a launch pad for European clients as well as a major extension of Barbarian’s technology and creative capabilities, including a staff of back-end developers, UX specialists and production designers.

Barbarian Warsaw is currently working on multiple projects for Samsung and is collaborating with Barbarian New York on select clients. It will be led by Managing Director Slawek Wala, who recently served as Head of Digital for Poland-based agency, Cheil Poland.

“I am incredibly proud to lead Barbarian’s first-ever global office. The agency has a fantastic heritage in both creativity and technology, and we cannot wait to continue that tradition, inspiring clients with bold, inventive thinking,” said Wala.

The office will have a broad range of capabilities, including 24/7 content creation and management, data-driven retail marketing and a full-service agency of seasoned creatives with a strong background and understanding of the creative industry within the European market.

“We are absolutely thrilled to add Warsaw to the Barbarian network,” said Barbarian’s Global CEO, Steven Moy. “We have built an incredibly talented design & technical team in Warsaw that will extend our capabilities and help us deliver best in class direct-to-consumer consulting, customer experience and marketing technology solutions for our clients globally with greater speed and efficiency.”

Barbarian has also announced new business wins, including Emergent Holdings, a national insurance provider, and EKA Software Solutions, a commodities trading platform.