Mashable: This announcement was made at the 1 Billion Followers Summit.

In a groundbreaking move to bolster the digital media sector, Sheikh Mohammed bin Rashid, Vice President and Ruler of Dubai, has unveiled a Dh150 million fund dedicated to supporting content creators and influencers. The announcement was made during the 1 Billion Followers Summit, a prestigious gathering of the world's leading social media influencers and content creators hosted in Dubai.

Sheikh Mohammed emphasized the significance of investing in creative talents, envisioning them as authors of inspiring narratives that will enhance the UAE's influential global media presence. As part of this initiative, a permanent headquarters for influencers will be established, fostering year-round support for the thriving community.

استضافت الإمارات اليوم 3000 صانع محتوى يتابعهم أكثر من 1.8 مليار متابع من 95 دولة حول العالم في أحد أكبر التجمعات العالمية لصناع المحتوى .. نرحب بهم في الإمارات .. ونقول لهم إن صناعة المحتوى مسؤولية .. وصناعة المحتوى علم .. وصناعة المحتوى هو مستقبل الإعلام ..
وأعلنا اليوم أيضاً… pic.twitter.com/An9ZaGYLxd

— HH Sheikh Mohammed (@HHShkMohd) January 10, 2024
The collaboration between the UAE Government Media Office and the New Media Academy will give rise to this innovative hub, aiming to unite top influencers and content creators. The announcement aligns with Dubai's commitment to becoming a global capital for digital content creation.

I attended the launch of the 1 Billion Followers Summit in its second edition, the first specialised summit for content creation and the largest-of-its-kind in the world. This summit, with its 7,000 participants, 100 digital production agencies, and 195 expert speakers,… pic.twitter.com/s6rcEi0J3n

— Latifa MR Al Maktoum (@LatifaMRM) January 10, 2024
The Dh150 million fund serves a multi-faceted purpose. Firstly, it seeks to support the development of creative and impactful content. Content creators will have the opportunity to refine their skills, contributing to the global discourse while showcasing the UAE's story, achievements, and cultural contributions on an international stage. Additionally, the fund aims to attract investments in new media, fostering innovation and growth in the sector.

Thousands of creative minds are uniting today for this one goal: crafting impactful content and fostering communication to drive meaningful change⠀
⠀
الآلاف من صناع المحتوى والمبدعين اجتمعوا اليوم على هدف واحد! ⠀
صناعة محتوى مؤثر والتواصل من أجل ⠀
إحداث تغيير.… pic.twitter.com/sPcAUnXeQ4

— 1 Billion Followers Summit (@1billionsummit) January 10, 2024
Mohammad Al Gergawi, Minister of Cabinet Affairs, highlighted the exceptional opportunities the fund presents to content creators. He emphasized that these efforts will solidify the UAE's position as a global leader in digital content creation, showcasing the accomplishments and ambitions of the Emirati people to the world.

The 1 Billion Followers Summit, held at the Emirates Towers and Dubai's Museum of the Future, witnessed the convergence of over 3,000 attendees, 100 speakers, and more than 300 companies from the technology and social media landscape. As Dubai takes significant strides in nurturing its digital media ecosystem, this landmark announcement reinforces its commitment to fostering creativity, innovation, and global influence in the dynamic world of digital content creation.