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Emirates celebrates Christmas by pulling aircraft with reindeer; Viral video garners over 23 million views
27 Dec, 2022 / 08:30 am / Emirates

Source: http://www.mashable.com

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Mashable: Emirates is recognized for going above and beyond for marketing videos.

Dubai-based Emirates Airline got into the holiday mood by turning one of its A380 planes into Santa's sleigh.

Taking it to Twitter, Emirates shared the video with the caption, “Captain Claus, requesting permission to take off. Merry Christmas from Emirates. #Emirates #FlyBetter.”

Several reindeers are seen pulling a plane on the runway at Dubai International Airport in the video, which has gone viral on social media.

They pull the plane into the air as the reindeer speed up. A Santa hat was even put atop the airplane. Over 23 million people have watched the video and has garnered more than 1 million likes.

The Dubai airlines collaborated with Mostafa Eldiasty, 100.Pixels on Instagram, a digital artist recognized for his visual effects work, just in time for Christmas.

The concept was favorably received, and people also left wishes in the comments section.

One user said, “A mind-blowing idea and implementation”. While another user commented, “Emirates always the best!! Whoever worked on this ad deserves a raise! Amazing work @emirates Merry Christmas.”

Emirates is recognized for going above and beyond for marketing videos. Earlier this year, the airlines posted a video of a stuntwoman dressed as an air hostess atop the Burj Khalifa holding a banner promoting Expo 2022.