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Facebook’s ‘s instant messaging app WhatsApp is now reportedly delivering around 100 billion messages daily. Facebook CEO Mark Zuckerberg shared this information at the quarterly earnings call .
To put it in perspective, such a huge volume of messages was shared by users on Whatsapp during last year’s New Year’s Eve. Prior estimates have suggested that WhatsApp and Facebook Messenger together were used to deliver around 60 billion messages daily as of early 2016. WhatsApp had crossed the 100 billion messages a day mark for the first time on New Year's Eve last year.
During the quarterly earnings call, Zuckerberg shared that 2.5 billion people around the world use one or more Faacebook apps every day and there are more than 10 million active advertisers across services. New Year's Eve is the day when Whatsapp usually experiences a significant spike in messages and this has been a trend for the past several years. In 2017, WhatsApp saw 63 billion messages sent globally on New Year's Eve, followed by 75 billion in 2018, and over 100 billion last year. Now, roughly 100 billion messages are delivered every day.
No other messaging service comes close to the numbers WhatsApp delivers. This is because of its growing user base that crossed the 2 billion mark early this year..
During the call, Zuckerberg also gave details about the new Instagram update that integrates Facebook Messenger and Instagram messaging. The Facebook CEO added that early feedback has been positive so far.
Back in May, Apple CEO Tim cook announced that iMessage and FaceTime were also experiencing record usage. However, he did not reveal details about the specific figures.
WeChat, an instant messaging app released by Tencent, has also 1 billion users recently. However, its is still lagging behind WhatsApp in terms of the sheer volume of daily messages.
During that time, WhatsApp’s total user base was less than 500 million users. In comparison, WhatsApp currently boasts more than 2 billion concurrent users.
India so far is the largest market for WhatsApp by users. In India, WhatsApp’s popularity far surpasses the popularity of every other smartphone app. This also includes the Facebook app itself.
“This year we’ve all relied on messaging more than ever to keep up with our loved ones and get business done,” tweeted Will Cathcart, head of WhatsApp.
Source- NDTV News
Country- U.S
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