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Source: http://www.thedrum.com/
Facebook Watch is partnering with a slew of news publishers to create content produced exclusively for the platform.
On Wednesday, Facebook’s head of global news partnerships Campbell Brown said in a blog post that the social giant is “creating a dedicated section within Watch for news shows produced exclusively for Facebook by news publishers.” The shows, one of which is a daily brief from CNN’s Anderson Cooper, are set to debut this summer.
The focus on news marks a pivot for Facebook's dedicated video hub, which has largely focused on entertainment-driven content since its inception last August. When Facebook first announced Watch, it talked up content partnerships with the likes of Tastemade, Major League Baseball and National Geographic.
It appears as though Facebook is now hoping it will have better luck with news, as it plans to fund shows for ABC News, CNN, ATTN, Alabama Media Group, Mic, Fox News and Univision.
Univison will produce a show called “Real America with Jorge Ramos” that will feature Ramos traveling the country to talk to immigrants of diverse backgrounds and situations. The network will also cover top stories in Spanish at noon every day on Watch in a series called “Noticiero Univision Edición Digital.”
ATTN will air a weekly explainer show that “breaks down the biggest issue of the week” in three to five minute episodes hosted by a rotating cast of social influencers. Both Fox News and ABC News will air daily news shows that focus on breaking news and the day’s top headlines.
Mic will produce a twice-weekly show that goes “beyond the headlines to profile the underrepresented, the problem-solvers and the provocateurs,” while Alabama Media Group’s ‘Chasing Corruption’ weekly series will feature a team traveling across the country to meet some of America’s toughest watchdog journalists.
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