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Source: http://broadcastprome.com
Marking its first international launch, the English language channel was added to OSN Pehla in November. Veteran journalist Arnab Goswami launched Republic TV in India in May, where it has reportedly recorded strong viewing figures.
“Since our inception earlier this year, Republic TV has strived towards widening the reach of our cutting edge content. While we successfully executed the reach of Republic TV across all households in the fragmented Indian cable distribution ecosystem during the first six months of the channel, our next target would be to reach audiences across the world. Our launch in the MENA region is our first foray in international distribution and we hope to expand our reach further with audiences around the world soon,” said Priya Mukherjee, president of distribution and international revenues, Republic TV.
Commenting on the expansion, Republic TV CEO Vikas Khanchandani added: “Demand from the market has been overwhelming and we are extremely delighted to bring Republic TV to the audiences in MENA through OSN. We will also look to create original content specific to the MENA markets in due course, and Priya and her team will be offering advertisers the most impactful news media platform reaching discerning audiences in the region”
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