Preparation is picking pace for the 2017 edition of the Lisbon International Advertising Festival, the only international advertising festival on a global scale located in Portugal.

As the Festival opens up for entries, for the first time, participants that submit their work to the competition until May 31, 2017 will benefit from a 15 percent discount over the total submission’s cost.

The Festival will take place on September 21, 2017 at Microsoft Portugal’s Headquarters, in Lisbon.

The day’s program is formed by a set of conferences starred by esteemed professionals from the advertising industry, that also constitute the Festival’s Executive Jury Panel. This group will be led by Jacques Séguéla, an icon in the history of advertising around the world.

The 2016 edition recognized Ogilvy & Mather Singapore as Agency of the Year, having also awarded the competition’s sole Grand Prix to the French agency Buzzman. During the ceremony the renowned Brazilian creative Washington Olivetto, also last year’s President of the Executive Jury, was honored with the Career Award.