The main disadvantage of posting video stories on Instagram has been the time limit on clips. Clips longer than 15 seconds are automatically split into multiple adjacent stories. However, it now seems the platform is trying to change that time limit and bring it up to 60 seconds, allowing clips of up to a whole minute to be uploaded to stories as a single file.

Instagram has started testing this major update to its Stories platform which would let users post videos as long as 60 seconds in the form of Stories. The feature was spotted by an Instagram user in Turkey. The new change will bring about a change in the situation. The new update in the feature could be an attempt to beat rivals such as Snapchat and TikTok.

The photo-sharing app had recently improved its newly introduced Link Sticker feature by adding custom text and colour options. Users who now want to share links on Stories can write personalised text via these stickers — instead of just sharing a URL — in Instagram Stories. The option to customise the colour combination of the stickers will let users to post Stories with improved visibility of the link against different images and backgrounds.

The social media company had also started rolling out Instagram Badges in November. Badges allow users to show support for creators during a Live video on the platform. Users aged 18 and above with more than 10,000 followers in select regions will be able to use Instagram Badges. Once purchased, the Badges will appear alongside comments during a Live cast.

The step is the latest move in Instagram focusing more on videos than pictures, following the addition of the popular ‘Reels’ feature, and other video additions like the recently introduced Reels Visual Reply feature that lets anyone reply to comments on their Reels with another Reel.