International business communications consultancy, Instinctif Partners, has expanded its  regional Content & Creative team – the Dubai-based practice focused on corporate reporting for listed companies. Three new team members have been appointed this  month to cope up with the client demands for the coming year.

Jan Leube has been appointed as the Creative Director. He will ensure that the creative vision of clients’ brands will manifest itself across print, digital and multimedia content. During the last 20 years, Jan has worked for international and local agencies, for both corporate and consumer brands. He is a specialist in the visual articulation of impactful multi-channel stories. Jan holds an MA from Freiburg Albert Ludwigs University, Germany.

Another major appointment is Maurizio Monte who has been appointed as Consultant and will work to build and maintain excellent client relations. He has over 15 years’ global public relations experience, specializing in results-driven strategies that integrate traditional and digital communication methods. Having advised clients in the Middle East and Africa in the finance, energy, hospitality, luxury, healthcare, sports and telecom sectors, Maurizio has a deep and extensive understanding of the regional business landscape. He also specialises in a range of boardroom services, including crisis readiness, response and recovery, as well as having a passion for cyber-crime communications.

Chams Alwani has joined as Account Executive. Well versed in the field , she will reinforce the team’s bi-lingual content capabilities. Chams has experience in annual reporting, having previously worked at Group Origin in Dubai, where she handled local and regional clients in the banking, oil and gas, entertainment and tourism sectors. She holds a BA in International Relations, with a minor in English/Arabic Translation, from the American University of Sharjah, UAE.

Samantha Bartel, CEO & Managing Partner, Instinctif Partners MENA, commented that the company is going to benefit visibly under the three new additions to the creative and content team