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TikTok faces music licensing crisis, triggers hilarious reactions on social media
10 Mar, 2024 / 07:35 PM / Tiktok

Source: http://www.mashable.com

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Mashable: The expiration of this license could mean trouble for TikTok.

TikTok, the beloved app known for its catchy dances and viral trends, might be facing a major setback as its music licensing agreement with the National Music Publishers Association (NMPA) is set to expire on April 30. The NMPA has raised concerns about TikTok's licensing practices, hinting that they might not renew or extend the agreement.

The expiration of this license could mean trouble for TikTok, as a vast amount of music and content created by independent publishers could potentially be removed from the platform. This news has stirred up quite a frenzy on social media, with users sharing their hilarious reactions and concerns.

Independent publishers might remove their music from TikTok this upcoming May, @Billboard reports.

The National Music Publishers’ Association’s TikTok license, which is used by a number of indie publishers, is set to expire April 30 with no plans for renewal or extension. pic.twitter.com/a4rjlLgUCy — Pop Crave (@PopCrave) March 6, 2024

In a letter sent to TikTok, the NMPA expressed their doubts about the possibility of renewing or extending the license. They also offered publishers the option to negotiate directly with TikTok to secure a new license before the current one expires.

While the NMPA has extended an olive branch to TikTok, suggesting a way to bypass negotiations, it seems like the app is not keen on the idea of renewing the agreement. Billboard reported that many music publishers prefer to negotiate their own deals with TikTok rather than relying on the NMPA's model license.

As news of TikTok's potential licensing woes spread across social media, users couldn't help but share their thoughts and opinions. Some expressed concern about the impact on their favorite content, while others joked about the possibility of cringe-worthy dance challenges disappearing from the platform.

Despite the NMPA's warnings and the buzz on social media, TikTok has remained tight-lipped about the situation. The company has yet to respond to the NMPA's concerns or address the comments flooding in from users.

As the April 30 deadline looms closer, TikTok and the NMPA will need to come to a resolution to ensure the continuation of the platform's vibrant music and content ecosystem. In the meantime, users can only hope for the best and keep their fingers crossed for a favorable outcome.