El Jueves is a Spanish weekly satirical magazine based in Barcelona. Throughout most of its life, its masthead has been featuring the tagline "La revista que sale los miércoles" ("the magazine that comes out on Wednesdays"). Its mascot is a nameless jester, known simply as "el bufón", who is always fully naked, except for his bell-bearing hat. El Jueves debuted on 27 May 1977, at a time when satirical magazines were highly popular in Spain despite the scant freedom of the press. Its founder, Josep Ilario, creator of other humor magazines such as Barrabás and Por favor, wished El Jueves to be an adult version of Bruguera's model of children's magazines, made of character-focused comic strips lampooning stereotypes of contemporary Spanish society. Its first editors, cartoonists Tom, Romeu and J. L. Martín, drew inspiration from French magazines such as Hara-Kiri and Charlie Hebdo, which they admired for their extremely irreverent tone. Its first director was journalist José Luis Erviti. Among the contributors in the first issue was Joaquim Aubert "Kim", whose comic strip "Martínez El Facha" (an archetypal Spanish Falange militant and Franco nostalgic) had the longest run in the history of the magazine, appearing without interruption for 1,972 weeks.