Launched in 1989, the Ethical Consumer is the UK’s leading environmental and ethical consumer magazine and is published bi-monthly six times a year. Ethical Consumer's primary goal is making global businesses more sustainable through consumer pressure. Ethical consumerism is about more than life-style choices - it is also about challenging corporate power and improving government regulation. It's about being an activist at the checkout but also in the home, the work place and the community. hey are an independent, not-for-profit, multi-stakeholder co-operative with open membership, founded in 1989 and based in Manchester.