Founded in 2002 by Dan Lerner and Guardian journalist Helen Pidd, Fest was launched with the goal of bringing a fresh editorial voice to the crowded Festival market. Over the course of many years, it has grown steadily to become the largest magazine covering the Edinburgh Festivals. Fest Magazine is an Edinburgh-based arts magazine that publishes during the Edinburgh Festival each year. It is a free, bi-weekly, A5 glossy publication distributed through key Festival venues. Fest has built up a formidable journalistic reputation at the Festivals and for a number of years Fest writers have taken home either one or both of the prestigious Allen Wright Awards for Arts Journalism.