The KMU-Magazin is the only specialist journal in its segment that has been honored in the "MA Leader", the "MACH Consumer", the "MACH Basic" and also awarded the "Q-Publication" quality seal by the Swiss Press Association , The advertising contractors qualify the trade press as target group-specific, competent and far-reaching. This makes the high value as an advertising vehicle for focused, credible and therefore successful B2B and B2C messages.