Kungumam was first published on 25 December 1977.The magazine is owned by Kalanidhi Maran's Sun Network.According to the Indian Readership Survey 2006 Kungumam emerged as the top-selling Tamil weekly magazine overtaking historical market leaders such as Kumudam and Ananda Vikatan. Also, Kungumam is the second best-selling magazine in national league tables, ranking behind the Hindi weekly Saras Saleel. "Best kanna best" is the tagline for the magazine commercial.