MAXIM is the most widely read men's magazine in Russia. Unlike most magazines promoting this or that lifestyle, MAXIM propagates rather a style of thought - a specific intellectual-philosophical-mischievous view of the world around us. Formally, the circle of magazine interests is standard for men's publications (women, cars, careers, sex, sports, etc.), but the way of submitting these materials to MAXIM always remains authoritative and non-trivial. At the same time, the exceptional quality of filming, texts and illustrations is one of the priorities of this publication.