Motherhood Magazine, Pakistan’s first parenting magazine, was launched in September 2001. After filling the much-needed gap for an indigenous parenting magazine for Pakistani mothers, it has been patronized by readers and writers from all around the globe. The idea was and still is to create awareness amongst mothers, because only well-aware mothers can ensure a better generation for tomorrow. Though mothers are the primary readers of this publication it’s a resource for every member of the family including dads and kids.