Parents India was launched on 15th August, 2012, India’s Independence Day by Maxposure G+J India. The portal and magazine offers information on various aspects of parenting along with useful tools and a community platform for the users. The community section allows parents to interact with other parents and share everyday experiences and opinions. It talks to the new-age mom who is part mother, wife, daughter-in-law, friend, and also a career woman. In short, the website talks to those moms who are grooming and redefining themselves every day.