Sunshine Radio is a Swiss radio station based in Rotkreuz (Canton Zug). The entire Central Switzerland with the cantons of Lucerne, Zug, Schwyz, Uri, Ob- and Nidwalden, as well as the Freiamt and Säuliamt belong to the broadcasting area of Sunshine Radio. Sunshine Radio plays hits of the newest time. The content with the news and stories is adapted to Central Switzerland. Sunshine Radio is marketed by Neue Medien Zentralschweiz Werbe AG (NMZ Werbe AG), as well as the radio stations Radio Central and Radio Eviva.