Sweden Rock Magazine # 1 was released free of charge at the Swedish Rock Festival 2001 and the subscription warnings this generated enabled a distribution agreement with the newspaper distributor Interpress, which was the first time available in regular kiosks, food stores, and newspaper stores.Sweden Rock Magazine is today the Nordic region's largest hard rock magazine and Sweden's largest music magazine. The editors consist of eight permanent employees and about 40 freelance writers, photographers, and illustrators.