The Field is a monthly consumer magazine owned by Time Inc UK which, "Was founded for those who love shooting, fishing, hunting and could sniff out a decent claret at 1,000 paces". Since 1853, its' staff have selflessly brought its readers the cream of rural life, be it pheasant shooting, dry-fly fishing or the distinct merits of Cheval Blanc. The Field gives its readers the best, whether it’s guns, rods, writing or photography; with an emphasis on the entertaining, informative, and provocative.