Measuring communications efforts has never been easy. But whether you’re working on media relations, social media, crisis management or brand enhancement, finding and understanding the most important metrics is now essential—for both your company and your career. Don’t be left behind. At PR News’ Measurement Conference on April 17-18, 2018 at the Philadelphia Marriott Downtown, experts will teach you how to tie all of your organization’s goals to the KPIs that matter most—and how to use those numbers to sharpen your next initiative.

Key Topics:
- Meaningful Metrics
- Measuring social media
- Audience engagement
- Web & social media analytics
- Your media strategy
- Quantify media coverage
- Measuring consumer action

PRICING:

$1,990 - Early Bird Rate (valid through March 2)
$2,090 - VIP Rate (valid through March 23)
$2,190 - Regular Rate (valid through April 17)

This pass includes access to:
– The two-day Measurement Conference
– The Opening Reception on Day 1
– All meals plus networking break snacks
– Executive Summary by PR News Staff
– Bonus Tip Sheets and Checklists