We are hiring a motivated Performance Marketing Manager with min. 3 years of experience to join our team. Our ideal candidate will have a passion for digital consumer marketing, is creative and has developed strong analytical skills. We are looking for someone with an established track-record in driving platform growth (traffic+conversion) across channels (preferably in the consumer goods/luxury space).
Your responsibilities will include:
• driving business growth through performance advertising (user acquisition, boosting basket size, reorder rate..etc) across multiple channels and making suggestions for conversion improvement projects to maximize revenue and minimize costs
• developing and monitoring campaign performance by channel (Direct, Free Search, Paid Search, Social Media, Associates, Other) and device (desktop, tablet, mobile )
• creating tracking (tagging) and reporting system for campaigns/platform performance (attribution, measurement, analytics) and establishing KPIs
• manage marketing budget for a portfolio of brands (plan strategy for lead generation, retention, LTV, ROI/ROAS etc) to meet established performance uplift expectations
• develop, conduct and evaluate A/B tests for creative marketing ideas. Test and optimize landing pages. Create traffic driving (high relevancy) ads (managing both copy writing and visuals), and execute continuous improvement initiatives.
• conduct analytics on multiple sets of data to identify opportunities and draft strategic proposals to improve performance (example: customer journey review) and swiftly execute approved suggestions
• further associates eco-system, work with 3rd parties and harness the power of these relationships to facilitate both traffic and conversion growth
What we are looking for:
• native English and Arabic speaker
• display of integrity in personal and business life
• strong team player; the ability to work independently while also successfully collaborating with peers
• degree in marketing, finance, economics, mathematics, engineering, computer sciences or other related analytical field
• digital marketing experience (working with agencies is a plus) with a good grasp of digital technologies, best practices in performance marketing and a proven ability to lead performance marketing efforts across channels
• solid knowledge of HTML and Web Analytics; expertise working with Google Adwords, Facebook Ads, Bing Ads, Twitter etc. Deep understanding of working with digital/media platforms and leveraging the relevant tools to drive growth.
• proven track-record in developing strategy for SEM/SEO, implementing and managing projects, tracking and analyzing customer behavior/performance across channels and devices
• entrepreneurial mindset, high level of ownership and commitment to continuous improvement
• passion for consumer marketing, with experience in turning data into actionable insights
• enjoys high pace, demanding, performance driven environment
• bonus: consumer goods/luxury industry background, GCC experience, knowledge of SQL

We can offer you:
• The opportunity to take your career to the next level with an exciting, unique Chalhoub Own Concept experience
• The chance to live and work in a dynamic regional retail hub
• Staff discounts at all participating Chalhoub partner brands