Mashable: The black-themed product line reflects her legacy of boldness.

She is rising above divorce and how. The situation creates emotional turmoil, it can be scary, confusing, and even frustrating. But Dubai Princess Sheikha Mahra isn’t only turning a major negative of her life into something positive but also monetizing on it. Eyeing to make a bold debut in the fragrance and beauty industry, the daughter of UAE ruler and Prime Minister Sheikh Mohammed Bin Rashid Al Maktoum, has launched her new collection Divorce.

The product line under her brand name Mahra M1, has garnered tremendous support from the Emirati circle as it comes only a couple of months after the royal highness dumped her husband Sheikh Mana in an explosive Instagram post. Recently, the Dubai Princess took to Instagram to give fans a sneak peek of her Divorce set.

Encased in an extravagant leather box, the display included her infamous ‘Divorce’ perfume packed alongside a matching hair and body spray and a shimmering powder.

Previously, Sheikha Mahra confirmed everything about her new entrepreneur venture embodies gender equality. “Our divorce collection is created for both men and women, embodying the principle of true gender equality,” she said.

While announcing her divorce in July, the Emirati Highness publicly called out her husband’s alleged infidelity thereby sending shockwaves in the Emirati circle. “Dear Husband, As you are occupied with other companions, I hereby declare our divorce. I divorce you. I divorce, and I divorce you. Take care. Your ex-wife,” she wrote in her explosive separation post.

The Insta-divorce announcement came only a couple of months after the former royal couple welcomed their first daughter in May 2024, and merely a year after they tied the knot.