Babyshop, the Middle East's premier store for stylish kids and savvy parents, offers an array of 'best-in-market' prices across all categories with a wide range of essential items.

Customers are accustomed to finding everything they need for their little ones at Babyshop, packing the ultimate punch when it comes to design, quality and practicality, all wrapped up in a beautifully affordable price tag.

100 per cent cotton apparels
Starting at just Dh19, Babyshop offers the widest selection of 100 per cent cotton dresses, denims, leggings, t-shirt and shorts combos for children of all ages, from newborn to 14 years. With a range of colourful designs, these outfits are as comfortable as they are eye-catching, and constantly updated with the latest trends to ensure that playtime never gets boring.

Affordable and EU safety standard quality products
While Babyshop cannot promise an end to the sleepless nights that come with parenting, even after the children have flown the nest, their range of cribs and bassinets by their very own Juniors brand will, at the very least, ensure a good sleep is enjoyed by your little ones. This, in turn, should avoid some of the middle-of-the-night wake-up calls, and the prices are those of dreams coming at a range of Dh300-650.

One of the most important accessories for every parent, Babyshop believes that owning the right buggy, stroller and car seat shouldn't come with an eye-watering cost. Homegrown brand Juniors stands up against a lot of the international names with all safety elements strictly in place, as well as the multitude of practical needs - and they look good! Best of all, they are some of the lowest prices in the market, so giving your little one the best travel experience is accessible to all families. The Disney baby buggy is another perennial hot favourite and is offered at just Dh179.

Babyshop's range of affordable, attractive and lightweight diaper bags with changing mat and pockets for storing all the necessary wipes, creams, spare pacifiers, change of clothes and any other ‘just in case’ items separately also help to ensure stress-free journeys for the family.

European Satin 300 thread count cotton
Babyshop's range offers an array of options for you to unleash your creativity and nest to your heart's content. As always at Babyshop, high quality features such as 100 per cent cotton are combined with gorgeous designs.

BPA free baby essentials
Juniors range of baby basics include an electric breast pump and steam steriliser for just Dh199 each, bottle and food warmer at Dh99 and disposable nursing pads for Dh19, as well as a complete range of feeding accessories and bottles. Everything a new mum and dad need to keep up with baby’s round-the-clock feeding schedule with ease and comfort, without having to sacrifice convenience due to the mounting costs that come with welcoming a new member of the family. So, parents can get back to focusing on the joy of the moment, by leaving some of the heavy lifting to these invaluable little gadgets.

The region's favourite family destination offers many compelling reasons to log on or head in-store to snap up some of the greatest deals to be found.

Shop the best offers in town at your nearest Babyshop store, or alternatively online at https://www.babyshopstores.com/ae/en/