In response to the current situation and the directives of the business sector and educational and health authorities in the United Arab Emirates, SJR Group has launched the ‘Interact Safely’ initiative. The UAE-based SJR is specialised in providing integrated Information Technology (IT) services as well as marine and maritime products.

The ‘Interact Safely’ initiative aims to create a flexible work environment and ensure the highest levels of productivity by implementing the best technologies that facilitate doing business safely and efficiently. Smart technologies have become one of the most important tools in managing crises. They save time and effort as well as do jobs that humans might not be able to do. Additionally, technology helps limit the spread of the Novel Coronavirus (COVID-19) by improving the process of managing this crisis across all organisations.

The initiative includes implementing an integrated work system that is compatible with the requirements of the Ministry of Education, the Ministry of Human Resources and Emiratisation and the Ministry of Economy. The system has many advantages, the most important of which is the possibility of creating a virtual work environment where the lecturer or the employer interacts and asks questions through live video or text chatting. The solution also enables sharing presentations for classes or business projects, in addition to other features to follow up on work progress.

Commenting on this achievement, Capt. Sahar Rasti, CEO of SJR Group and the UAE’s first female ship captain, said, “Digital transformation is a key pillar in the UAE Centennial 2071, which aims to make the UAE the best country in the world. That’s why, when we established SJR Group before this crisis of the Coronavirus outbreak, we particularly focused on providing smart solutions. We firmly believe that they will shape the future of all business sectors. The spread of the Coronavirus and the resulting conditions have greatly accelerated the adoption of these solutions on a large scale. Both e-learning and working remotely have now become the norm. We are confident that after the Coronavirus crisis is over, people will not give up on cutting-edge applications after they have experienced their outstanding features."

One of the advantages of the SJR Group’s e-learning system is the ‘Academic Excellence Competitions’ feature, which creates an atmosphere of competitiveness and excitement among students during the educational process. It motivates them to make the educational process more creative and innovative.