The Sentinel Group is the Largest Media group of North-East India — focused on news publishing. The Sentinel, an English daily newspaper, was launched in 1983. It is amongst the two largest papers in Assam.

Combined circulation of the group is over 120,000 newspapers per day, making it the largest newspaper group in the region. The Sentinel is the only English daily in the Northeast with five editions published simultaneously from Guwahati, Dibrugarh, Shillong, Silchar and Itanagar. The group has diversified interest in publishing, printing, advertising outdoor advertising and real estate.