B-Reel is a creative agency connecting modern brands and audiences through innovations in storytelling and technology. With offices in New York, Los Angeles, Stockholm, London, Barcelona and Berlin.

B-Reel was founded in 1999 in Stockholm by five friends – Anders Wahlquist, Fredrik Heinig, Johannes Ahlund, Pelle Nilsson and Petter Westlund – all five of whom are still actively working at the agency today. Since the beginning, they have been sitting at the intersection of digital, film and TV craft and content. Their goal has remained the same: to be the most innovative company in the industry by going beyond traditional advertising to connect with audiences in unexpected ways.

B-Reel works flat, fast and fun. The agency avoids awkward handoffs between thinking and making by keeping its maker heritage as a core part of its creative process because making accelerates the rate of problem-solving. We have empowered, small, agile teams close to production when needed. And in true Scandinavian fashion, the team doesn’t forget to enjoy Fika – a coffee break today every day.